Est. 2025  ·  Mumbai, India

A Generational Legacy of Menswear Craftsmanship

About Us

R&R is the highest expression of a generational legacy devoted to the art of menswear craftsmanship. For over three decades, the Parmar family has cultivated a tradition defined by precision, refinement, and enduring client trust.

The journey began in 1988 with the founding of ManPasand by Mr. Bhawar Parmar, establishing a foundation rooted in exceptional tailoring and disciplined craftsmanship. In 2019, this heritage evolved with Man Pasand NX, introduced by Mr. Rahul Parmar, bringing a contemporary retail vision while preserving artisanal mastery.

In 2025, R&R was founded by Mr. Rohit Parmar as the family’s couture atelier — a refined house dedicated to modern Indian elegance.

The Discipline of Form

At R&R, heritage techniques meet sculpted silhouettes, rare fabrications, and meticulous hand-finished detailing. Each creation reflects balance — tradition and innovation, structure and fluidity, timeless form and modern expression.

We do not design for trends. We design for permanence. Couture, at R&R, is not excess — it is intention. Every garment is thoughtfully curated, precisely constructed, and perfected through discipline.

R&R exists to dress the modern gentleman in garments that command presence, embody individuality, and endure across generations.

OUR PURPOSE

Brand Mission

To establish R&R as a house of disciplined luxury — where heritage tailoring converges with contemporary authority. We are devoted to crafting garments defined by enduring elegance and structural precision.

Masterful craftsmanship
without compromise.

INTELLIGENT LUXURY

Delivering couture-level quality at intelligently positioned price points. At R&R, luxury is not defined by excess, but by refinement — offering the modern gentleman access to unparalleled mastery.

Crafted for the Architect
of his own Life.

EXPLORE THE COLLECTION